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Referral Playbook



As a real estate agent, your business is referral driven. The more people who know you're the agent they should contact to buy or sell a home, the better. Developing a business based on referrals is not just important, but mandatory for a successful career in real estate.

This guide will ignite ideas and help you build a solid foundation of best practices and habits for generating business from referrals.

This workbook forces you to look at your current referral strategy and pinpoint holes in your system. From here, you will work on rebuilding your strategy by personalizing scripts, developing a brand, defining referral target markets, and getting creative with your delivery in person and on social media. Download the playbook below.

For additional resources on building a referral strategy check out these 7 Simple Ideas for Maintaining Your Sphere.





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Being a Real Estate Professional is challenging. Finding the time and technology to stay top of mind and generate new business is a full-time job. Breakthrough Broker is here to help.

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Workbooks, checklists, playbooks, and workshops to support the growth and management of your business.
Easy-to-use marketing technology to create and customize professional marketing designs.
Direct mail marketing services and engaging social media content.

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